Personal Biography
Alex Choe - Chief Executive Officer and Co-Founder.
As the Chief Executive Officer, President and Co-Founder, Alex Choe brings extensive technology management, product development and business strategy experience to Guppy Media Inc. With long-term business development experience with top North American and South Korean carriers and publishers, Alex has successfully introduced hot Korean mobile content and technologies to the US as well as bringing US game titles to Asia.
Prior to founding Guppy Media and Guppy Games, www.guppygames.com , Alex founded in Seattle the successful startup company VirtualTek, which specializes in the development of wireless and web-based messaging and collaboration software solutions for the explosive wireless communication market in 1999. With the success of VirtualTek, Alex played a key role in taking the company public in the Korean Stock Exchange Market (KOSDAQ) raising $80 Million (USD) in 2000.
Before leading VirtualTek, Alex has held several key product management positions at Microsoft Corporation for six years. Alex is also currently an active member of the board of directors for Noblesse, a Chinese publisher of luxury product magazines targeting affluent consumers in mainland China and Hong Kong. In 2002, Alex was honored as Seattle's Business Professional of the Year from the Korean-American Professional Society.
Alex received his BS and MS in Electrical Engineering from the prestigious Seoul National University and his MS in Computer Science from the University of Washington.
Prior to founding Guppy Media and Guppy Games, www.guppygames.com , Alex founded in Seattle the successful startup company VirtualTek, which specializes in the development of wireless and web-based messaging and collaboration software solutions for the explosive wireless communication market in 1999. With the success of VirtualTek, Alex played a key role in taking the company public in the Korean Stock Exchange Market (KOSDAQ) raising $80 Million (USD) in 2000.
Before leading VirtualTek, Alex has held several key product management positions at Microsoft Corporation for six years. Alex is also currently an active member of the board of directors for Noblesse, a Chinese publisher of luxury product magazines targeting affluent consumers in mainland China and Hong Kong. In 2002, Alex was honored as Seattle's Business Professional of the Year from the Korean-American Professional Society.
Alex received his BS and MS in Electrical Engineering from the prestigious Seoul National University and his MS in Computer Science from the University of Washington.
Sam Sim - Vice President, Sales and Marketing and Co-Founder
With extensive experience in Interactive Media as well as Mobile Entertainment, Sam brings a wealth of knowledge, expertise and relationships to Guppy Media. Sam has brought several start ups and ventures to successful fruition, based on his long standing relationships with major worldwide Web and Mobile Publishers.
Sam has over ten years of Interactive Media Buying and Affiliate Marketing management experience. Prior to founding Guppy Media, Sam was Director of Business Development for Avenue A | Razorfish (aQuantive, Inc., now Microsoft Advertising) and was responsible for developing their newly acquired online lead generation division to become a profitable and sustaining business unit for Microsoft Advertising.
Sam has also held key positions at noteworthy institutions by initiating and developing the online lead and customer acquisition process via Interactive email and display marketing as well as implementing SEO and SEM strategies to produce profitable multi-million organizations for the past seven years.
In addition to Guppy Media, Sam also holds several key positions, including being on the Advisory Board as well as Co-Founder for YahYah Media, a Contextual Affiliate Network. In addition, he currently serves as Board of Directors member and Co-Founder for 8282Find.com a Korean Community search engine and business directory portal.
Sam received is B.S. in Finance from the University of Washington, Jackson School of Business with a minor in Marketing Communications.
Sam has over ten years of Interactive Media Buying and Affiliate Marketing management experience. Prior to founding Guppy Media, Sam was Director of Business Development for Avenue A | Razorfish (aQuantive, Inc., now Microsoft Advertising) and was responsible for developing their newly acquired online lead generation division to become a profitable and sustaining business unit for Microsoft Advertising.
Sam has also held key positions at noteworthy institutions by initiating and developing the online lead and customer acquisition process via Interactive email and display marketing as well as implementing SEO and SEM strategies to produce profitable multi-million organizations for the past seven years.
In addition to Guppy Media, Sam also holds several key positions, including being on the Advisory Board as well as Co-Founder for YahYah Media, a Contextual Affiliate Network. In addition, he currently serves as Board of Directors member and Co-Founder for 8282Find.com a Korean Community search engine and business directory portal.
Sam received is B.S. in Finance from the University of Washington, Jackson School of Business with a minor in Marketing Communications.
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Lets Get Personal
"Alex's skills with product design, revenue forecasting and business development make him a triple threat that would be an asset to any organization in an executive leadership role."
-Karl S
"Sam has an amazing balance of savvy businessman and great personality. He is strategically creative and really understands what it takes to not only get the job done but doing it optimally for a company. I highly recommend Sam!"
-Alex S
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